Here’s what you’ll need for this assignment:
Deliverables: You will be turning in your completed Q-SWOT spreadsheet along with a 2-3 pages that summarizes your findings. Please follow the guidelines posted above.
Instructions: This week we are ramping things up just a bit. You’ll see that you have a case study AND the annual report for the company. This is because we are now adding the work of Financial Analysis (which we practiced a few weeks ago) and creation of the pro-forma income statements. This is the only true way to understand the full impact your strategy will have on the financial standing of the company.
We’ll use the Discussion Board this week to practice the work of estimating cost and return for a strategy together, and that exercise will help inform the work of creating the pro-forma statements.
We’ll use this week’s discussion board to practice generating the information that goes into the Strategy Summary Tab in the Q-SWOT spreadsheet.
Once you have identified the strategy you’d like to use for Timberland, please post the summary of that strategy in the discussion board.
Also post the answers to the following 4 questions:
How much are you willing to spend on this idea? (and show us how you got that number).
What is the source of that funding? (Are you using Cash, Debt, Equity (stock sale), or are you taking it out of operations (the Income Statement))
What is the expected return on this strategy? (This could be cost savings, increased revenue, added market share, or other benefits to the company)
What is the timing of this strategy? (when do you expect to see the expense happen, and when will the return (ROI) be taking place).